5th International Advertising Festival «White Square» takes place in April, 18th-20th in Minsk (Belarus). Alena Ustinovich, producer of the Festival presents the Jury teams:
«This year Jury teams traditionally include the most outstanding representatives of the market of advertising and marketing of CIS countries and Europe.The work of the Jury will be traditionally based on principles of impartiality, objectivity and professionalism. Purity of advertising idea, its novelty, originality and quality of implementation remain the predominant criteria of evaluation of contest entries. However, in contests of advertising campaigns, as well as marketing services – BTL, PR, DM-projects – efficiency is one of the key indicators».
Competitive works will be estimated by 8 Jury teams: creative, graphic and communication design, jury of advertising campaigns and media-projects, jury of marketing services, jury of interactive advertising, jury of innovations, jury of social advertising.
The membership of the Jury of mass-media is currently being formed. There may be changes and amendments in the Jury. Follow the news on www.adfest.by. Representatives of all Jury teams will be presented on March, 11th.
Festival ‘White Square’ is the main business forum in the field of marketing and advertising of Belarus, which annually brings together over 500 TOP-managers, directors of marketing and development, representing more than 20 countries. The main stage of admission of competitive works and application forms for participation in the Festival is currently opened. All the information on works submission and participation in educational program can be found at the official webpage adfest.by.
Additional information about the Festival can be founf on the web-page www.adfest.by, by mailing to [email protected] or by calling to the Administration of the Festival: +375 17 2174171; +375 17 2174161; +375 17 2050916; +375 17 3064473.