The Smallest Bakery in the World

written by Houke de Kwant on April 25, 2014

Oelz is an Austrian bakery and market leader in pastries. They introduced a new product called “Toast It”, a kind of dough pocket filled with apple or nougat. The final baking happens at home, simply by place it for one minute in your toaster. And that last line was the inspiration for this print, created by Staudinger + Franke, focussing on the fact that it’s as easy as placing ‘Toast it’ in your toaster…