Rediscovering the Art of Tequila

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Last week, I published about the Esteemed Tea Collective identity a very elegant brand identity made by Anagrama Studio. Today I’ve another cool project of them, which I found out about while making the previous post. For Delaluz, they where asked to rediscover the art of Tequila elaboration preserving its truthness to the tequila culture values. They claimed the task of designing a bottle from its conceptualization. The bottle stands out for its relief composed by the identity icon, the bottle content’s volume in milliliters and a legend in Braille. The icon developed for Delaluz resembles the geometric detail commonly visualized in cut glass. The labels, inspired by an Apothecary style, reinforce the association between the formula and the Tequila manufacturing procedures.

by Anagrama Studio

  • #91BAD0
  • #94989A
  • #ABACA7
  • #C2E3F1
  • #5E6367
  • #EBF4EF
  • #75AFCA
  • #97C7DD
  • #386275
  • #6A6E68

by Anagrama Studio

  • #B1B1AF
  • #8CBED6
  • #386274
  • #BBDDEC
  • #AAA9A0
  • #6FA9C3
  • #5D6267
  • #646D6A
  • #91928E
  • #EBF0E7

by Anagrama Studio

  • #96D0EF
  • #74B5D2
  • #4CBCDC
  • #BFEBF9
  • #B0B6AA
  • #757A6F
  • #2D657C
  • #989B96
  • #636566
  • #EFF0E7

by Anagrama Studio

  • #41444C
  • #A19997
  • #913131
  • #D76463
  • #A1C9DD
  • #5EA3C3
  • #E1D6D7
  • #360D0E
  • #687E90
  • #3085A8

by Anagrama Studio

  • #F4E4DC
  • #306469
  • #93918B
  • #6BABBE
  • #48A4B8
  • #B0B88D
  • #929B64
  • #84C4DE
  • #AEE0F5
  • #664D20

by Anagrama Studio

  • #42ADD7
  • #9ED7F2
  • #DEE6DD
  • #B1913D
  • #DFBE91
  • #6D4B22
  • #A49180
  • #303635
  • #2886B0
  • #7BB1C9

by Anagrama Studio

  • #3E7388
  • #BFAB59
  • #74B0CC
  • #95C4DB
  • #91B3C3
  • #E0C986
  • #A09689
  • #C1E2F1
  • #605F50
  • #EDF0E7

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About the author

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Houke de Kwant is a 29 year old frontend developer from the Netherlands and the creator of TheArtHunters (former Daily Inspiration, which was started as part of his study). He is currently working as a front-end developer at Ivaldi, an internet agency in Rotterdam, the Netherlands.

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