Rediscovering the Art of Tequila

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Last week, I published about the Esteemed Tea Collective identity a very elegant brand identity made by Anagrama Studio. Today I’ve another cool project of them, which I found out about while making the previous post. For Delaluz, they where asked to rediscover the art of Tequila elaboration preserving its truthness to the tequila culture values. They claimed the task of designing a bottle from its conceptualization. The bottle stands out for its relief composed by the identity icon, the bottle content’s volume in milliliters and a legend in Braille. The icon developed for Delaluz resembles the geometric detail commonly visualized in cut glass. The labels, inspired by an Apothecary style, reinforce the association between the formula and the Tequila manufacturing procedures.

by Anagrama Studio

  • #5E6367
  • #91BAD0
  • #97C7DD
  • #75AFCA
  • #6A6E68
  • #ABACA7
  • #EBF4EF
  • #386275
  • #94989A
  • #C2E3F1

by Anagrama Studio

  • #646D6A
  • #8CBED6
  • #5D6267
  • #386274
  • #91928E
  • #6FA9C3
  • #EBF0E7
  • #B1B1AF
  • #AAA9A0
  • #BBDDEC

by Anagrama Studio

  • #74B5D2
  • #989B96
  • #2D657C
  • #B0B6AA
  • #96D0EF
  • #EFF0E7
  • #BFEBF9
  • #4CBCDC
  • #757A6F
  • #636566

by Anagrama Studio

  • #A1C9DD
  • #3085A8
  • #360D0E
  • #913131
  • #5EA3C3
  • #41444C
  • #A19997
  • #687E90
  • #D76463
  • #E1D6D7

by Anagrama Studio

  • #84C4DE
  • #B0B88D
  • #F4E4DC
  • #6BABBE
  • #929B64
  • #306469
  • #48A4B8
  • #AEE0F5
  • #664D20
  • #93918B

by Anagrama Studio

  • #DEE6DD
  • #9ED7F2
  • #6D4B22
  • #B1913D
  • #303635
  • #7BB1C9
  • #42ADD7
  • #A49180
  • #DFBE91
  • #2886B0

by Anagrama Studio

  • #A09689
  • #BFAB59
  • #74B0CC
  • #95C4DB
  • #3E7388
  • #C1E2F1
  • #EDF0E7
  • #E0C986
  • #605F50
  • #91B3C3

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About the author

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Houke de Kwant is a 28 year old communication & multimedia design graduate from the Netherlands and the creator of TheArtHunters (former Daily Inspiration, which was started as part of his study). He is currently working as a front-end developer at Ivaldi, an internet agency in Rotterdam, the Netherlands.

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