Itinerarium Rosaliae | Brand Identity

project by Eugenio De Riso (no ratings)

Brand design for the competition of “Itinerarium Rosaliae”, created by “Regione Siciliana”.
For the development of the Itinerarium Rosaliae logo were taken into account three elements:
– The rose, one of the main symbols of the saint, basis of the development of the logo;
– the sanctuary of Monte Pellegrino, the itinerant main goal and central point of the route;
– the path and 14 locations that is crosses.

Concept
The concept is a stylized rose, in which are contained the main elements of the itinerary, namely:
– the 14 locations that it touches, represented by the points in blue ( also symbols of the dew that bathes the rose and which indicates the purity);
– the sanctuary of Mote Pellegrino, located at the center of the rose.