Grazie Napoli

project by Mucci Estúdio (no ratings)

Grazie Napoli brings Neapolitan pizza to Sao Paulo. The brand and menu design references the restaurant building’s architecture, and serves as a local reference in counterpoint to the imported style of pizza. The parallel lines in the custom typeface are influenced by industrial beams in the building’s structure, providing a unique overall look and feel for this one-of-a-kind (in Brazil) eatery.