Today I came across these amazing posters from design agency Saatchi & Saatchi IS (Poland). Nobile, the name of the project, was created to encourage wakeboarders to find peace by looking inside themselves. The five posters they have created, reflect five unique personalities and sets of experiences. When all the prints for each model are combined and placed side by side, they create a unique board design aiming to attract a younger target audience through innovative 3D image rendering, fun imagery and a gadget-centric approach. Every board tells a unique story.
Agency: Saatchi & Saatchi IS, Poland
Creative Director: Michał Pawłowski
Design Director: Rafał Nagiecki
Art Directors: Anna Caban, Bartosz Morawski,
Kamil Bugno, Rafał Nagiecki
Retouching: Aleksander Bieroński, Bartosz Morawski,
3d Artist: Bartosz Morawski
Senior Copywriter: Marta Frączek
Account Director: Jakub Krawczyk
Account Supervisor: Anna Borysewicz
Client: Nobile Sports, Poland
CEO: Malgorzata Rosiak-Brawanska
Marketing and Communication Officer: Maciej Jaźwiecki
Houke de Kwant is a 28 year old communication & multimedia design graduate from the Netherlands and the creator of TheArtHunters (former Daily Inspiration, which was started as part of his study). He is currently working as a front-end developer at Ivaldi, an internet agency in Rotterdam, the Netherlands.