Nobile – 5 posters to reflect five unique wakeboarder personalities

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Today I came across these amazing posters from design agency Saatchi & Saatchi IS (Poland). Nobile, the name of the project, was created to encourage wakeboarders to find peace by looking inside themselves. The five posters they have created, reflect five unique personalities and sets of experiences. When all the prints for each model are combined and placed side by side, they create a unique board design aiming to attract a younger target audience through innovative 3D image rendering, fun imagery and a gadget-centric approach. Every board tells a unique story.

Credits

  • Agency: Saatchi & Saatchi IS, Poland
  • Creative Director: Michał Pawłowski
  • Design Director: Rafał Nagiecki
  • Art Directors: Anna Caban, Bartosz Morawski,
  • Kamil Bugno, Rafał Nagiecki
  • Retouching: Aleksander Bieroński, Bartosz Morawski,
    Kamil Bugno
  • 3d Artist: Bartosz Morawski
  • Senior Copywriter: Marta Frączek
  • Account Director: Jakub Krawczyk
  • Account Supervisor: Anna Borysewicz
  • Client: Nobile Sports, Poland
  • CEO: Malgorzata Rosiak-Brawanska
  • Marketing and Communication Officer: Maciej Jaźwiecki
  • Brand Manager: Dominika Jagodzinska

The posters

 
by Saatchi & Saatchi IS

 

 
by Saatchi & Saatchi IS

 

 
by Saatchi & Saatchi IS

 

 
by Saatchi & Saatchi IS

 

 
by Saatchi & Saatchi IS

 

 
by Saatchi & Saatchi IS

 

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About the author

Author avatar
Houke de Kwant is a 27 year old communication & multimedia design graduate from the Netherlands and the creator of TheArtHunters (former Daily Inspiration, which was started as part of his study). He is currently working as a front-end developer at Ivaldi, an internet agency in Rotterdam, the Netherlands.

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