House of Hoops is a store created by Nike and Footlocker with outlets all across America and parts of Europe. 2xanadu was approached by Nike with the task of creating a large number of illustrations featuring a variety of top NBA athletes such as Michael Jordan and Kobe Bryant. Their work was rolled out throughout their stores in America and more recently into Europe. Here is just a selection of images as they created over 40 in total.
2xanadu is a young, full service creative design studio who instigate and facilitate innovative art & design projects across the globe. They specialise in graphic design, illustration, web design, brand development and art direction.