New Campaign for Adidas Foot Locker: Standing Still Is Not An Option

I’ve featured several Foot Locker campaings before, and every time they release a new video it’s a short one with one simple goal, promoting their shoes. This Easter, Adidas Originals launch the latest installment of their iconic Climacool collection exclusively at Foot Locker. Featuring bold colour-ways, the new sneaker is the ultimate city runner, inspired by authentic sport and urban street style. The signature Adidas Climacool silhouette fits perfectly into a world that never stops moving. Pushing forward with a sense of style, substance and urban know-how, it’s easy to stay one step ahead of the social pack and never lose ground.

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The new Climacool comes in a sleek white woven nylon, encompassing adidas’ signature stripes in bold black emblazoned across a silver grill. A standout sneaker, the Climacool features bursts of infrared and a black corduroy heel for added statement. The sneaker is available in a satellite blue colour-way contrasted by acid green and black accents and a daring all-black number offset by a reverse white sole.





To celebrate the release of the ultimate city runner, adidas and Foot Locker are giving away the chance to win the ultimate night out. Enter by submitting your ideal night out for a chance to win via Foot Locker’s Facebook page, The competition is open from 17th March and ends 6th April.

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Houke de Kwant is a frontend developer from the Netherlands and the creator of TheArtHunters (former Daily Inspiration, which was started as part of his study).

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