Kate Middleton started as a personality that reflected the cafe owners sense of style. Throughout the creative process Kate became a creative muse, a person whose life reflected a story that embodied the whole cafe experience. References from key moments in her life, her fashion style, her small town upbringing, her fashion sense, her humble nature and her ascension in to The Royal Family where key ingredients for the creation of this identity.
The identity of Middletown, created by graphic design company Pop & Pac is an identity where classic flavours meet modern technique. Whether you’re at their Brew Bar where coffee is the star, or enjoying a long lunch, you’re sure to be charmed and impressed by every detail. With an emphasis on fine seasonal produce, Middletown brings you a pleasant dining experience with sophistication.