Creative Campaign: Pure Energy Challenge

The Pure Energy Challenge is an online experience that offers users the chance to design a car that runs entirely on renewable energy. The car is built and designed to operate on three sources: hydro, solar and wind energy. The bespoke e-vehicle utilizes the natural weather conditions as fuel to drive. The weather forecast in the game is used, real-time based on the actual weather across Europe.


Pure Energy Challenge

Pure Energy Challenge

Pure Energy Challenge

Sponsored by Nuon

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Houke de Kwant is a 26 year old communication & multimedia design graduate from the Netherlands and the creator of TheArtHunters (former Daily Inspiration, which was started as part of his study). He is currently working as a front-end developer at Ivaldi, an internet agency in Rotterdam, the Netherlands.

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