Brand Identity: Vantage College Advisors

written by Houke de Kwant on December 5, 2012

Vantage College Advisors is a USA based college advising company. It has been in the business of helping students navigate the competitive admission and scholarship process for over fifteen years. Artentiko were asked to develop a prestigious, modern & aesthetic corporate identity. They began the branding process with the logo design. Simple & strong monochrome V symbol referring to the most important word in the company name (Vantage), complemented by a individually tailored typography, was a great choice. After creating the logo they moved on to designing corporate materials. They wanted to keep it clean and professional but stylish at the same time. For stationary their choice was a combination of smooth white paper + high quality tinted black paper finished with black overprint & silver hot stamping technique. Additionally they designed a custom stamp to seal envelopes with silver wax & also a black glossy signboard with 3mm thick metal logo. As the corporate identity was finished, they focused on designing the company’s information brochure. At the end, they took care of the production process of the entire corporate identity and shipping it safely to USA. And this is the result: