Brand Identity: Max Chocolatier

written by Houke de Kwant on September 20, 2011

In our weekly brand identity series I show you one brand where the designer/ design company of that brand shows how he or she made that brand. Where did the inspiration come from, which colors did they use, which font(s), etc… This week I have a brand identity for ‘Max Chocolatier’ made by Muggie Ramadani Design Studio ApS, a design studio from Copenhagen, Denmark.

Max Chocolatier offers a feast for all the senses. Your nose experiences the scent of truly great chocolate as you approach the shop. There, you can witness the care with which the staff create the products. Opening the exquisite packaging adds to the anticipation. Then, as the chocolate touches your tongue, it’s as if you were tasting chocolate for the very first time.