9 Best Fonts That You Can Use In Logo Design and Branding

Logo font styles can represent the moment of truth in your logo design. Picking the correct typography can represent your brand story and intensify the effect of your logo at whatever point and any place individuals see it. While an inappropriate font style could mean something bad. There are a huge number of font styles out there, and that is actually why we’ve assembled this list the most prominent, game-changing logo font styles ever.

A large number of these font styles are amazing and used by the top logo designer company in Pune, however remember that they are additionally an extraordinary method to get motivated about your logo design. They can be adjusted and modified in a large number of approaches to give your brand an extraordinary vibe. Picking the correct font style for your logo is significant, so make certain to invest some time choosing the ideal one for your brand.

Designing is all about establishing that first connection so you can catch the viewers’ attention and have a definitely taken shots following them as a lead for your business conversion. Your design matters, since it can reflect how you and your brand do their business, and at last how your customers and potential clients see and feel about you.

Your Logo design is as significant as your online marketing presence. Consequently, investing in the best assets that can assist you with an extraordinary Logo design is an essential step. Since Logos are about the decision of the correct font style, you should consistently ensure that you pick the best font styles out there for getting your definitive Logo design. Picking the correct typography from all the current myriad font style alternatives can tell your brand story and intensify the effect of your logo.

Best Fonts That You Can Use In Logo Design and Branding:


Univers is a sans-serif typeface structured by Adrian Frutiger in 1954. It is said to be one of the best font style accomplishments of the twentieth century. This font style gives an impression of consistent quality, with accurate geometry. This font style is helpful for everybody on account of its unmistakable and detailed structure.


Aestetico is a wonderful, adaptable sans-serif font style family that can be utilized in an huge assortment of brand applications. This font style which became animated as cooperation between Design Cuts and incredibly famous sort foundry Latinotype has been over a year in the making and has experienced incalculable iterations to guarantee pixel perfection and exquisite balance that you can depend on for endless projects.


Garamond is more than vintage font styles. It’s a family of font styles and one of the old-style serif designs originating from the mid-sixteenth century. The font style is average with magazine prints and papers, but at the same time, it’s being used with various brands. The utilization of Garamond rotates around brands that have been around for a long time. These built-up organizations like Rolex, Neutrogena, and Abercrombie use it in an approach to show prestige and value. If you need to exploit this typeface, use it in your logo in the event that you have a superior advertising. Garamond works best for products that you can connect with extravagance. The rich design flourishes and will work without anyone else’s input on a single base color.


Impact is one of Hollywood’s most notable typefaces and a design magnum on its own. It’s the web’s preferred typeface and one of the cool font styles that twenty to thirty-year-olds love. It additionally has its underlying foundations in film and publicizing, making it ideal for your business logo. This 1965 font style by typeface maker Geoff Lee is of high-worth to numerous promoters. This is because of its decipherability. This is one of the modern font styles with big bold letters, and it looks phenomenal with pictures. When utilizing Impact, exploit its clarity. It’s a method to flaunt how strong your business is. The typeface works best with moderate plans that can underscore its spotless style.


The Trajan is a most loved among film posters and graphic designers, and we can’t scrutinize that. Trajan is one of the more modern font styles made for Adobe in 1989. This serif typeface is stunning and rich, with magnificent dividing in the middle. Trajan is a most loved among entrepreneurs with regards to font styles. Utilizing it in monochrome with a logo overlay on top is standard M.O. for plans, and that is alright. A few architects will say it’s abused, yet we state it’s as yet practical.


Didot, before getting one of the numerous vintage font styles, was a name for a team of printers in the late eighteenth century. Made in 1799, it has gotten a staple with numerous brands for its great style. Brands like Giorgio Armani and Vogue utilize the typeface to bring out a feeling of persona and show. What makes Didot stand apart is the dramatic thickness of the lines. If you utilize appropriate kerning with a vigorous difference of colors, you can make it stand apart more in your logo design.


Bodoni is among the best modern font styles for logo design, and it’s anything but difficult to make sense of why. The typeface is being used by numerous individuals of the most prestigious style brands like:

  • Calvin Klein
  • Armani Exchange
  • Burberry’s new logo.

With the flat revolution for logos and website design, it’s a flourishing logo with a premium look. What makes the Bodoni family look great is simply the textual style. Its fine design with thick, striking fore has great appeared differently in relation to one another. This gives it a smooth, rich angularity that is simple on the eyes. Bodoni’s stylish look makes it delightful and geometric. This makes it a decent business logo font style if you need something elegant and rich.


Everybody knows Helvetica. It’s one of the most well-known font styles in the graphic design business and one of the cool font styles that everybody is utilizing. Utilizing it in logo design should be cautious work as you can fail to understand the situation. Helvetica is one of the useful font styles that new clients will see snappy. If you need something natural and eye-getting, this is the correct font style. All you need is to ensure appropriate kerning.


Futura is among those modern font styles that you see prop up in many design archives. The progression of its square shapes, squares, and triangles make it simple to use in any logo plan. If you plan on considering Futura as your essential typeface, exploit this one of a kind style. This great sans-serif ought to ooze usefulness and request. It can make your logo fly out as well as cause it to appear to be flighty in design.

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About the author

Hermit Chawla is a Marketing Manager at Sprak Design. He would love to share thoughts on Great Branding Agency in Pune, Lifestyle Design, Branding Firm, Exhibition design etc..

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