Some of the best marketing on the planet is achieved via stickers. Creative sticker marketing is unique, different, and memorable; it can be funny or poignant, and it almost always employs clever use of the environment to force potential customers to think. When your brand is powerfully represented, sticker marketing can lead to long-term loyalty and sales. Check out the following 10 awesome sticker marketing ideas.
This creative marketing campaign gave the “nutritional value” of eating out of a trash can to draw attention to the plight of homeless people.
IBM wanted to demonstrate that its tech support was so good, it was like having an in-house department.
ALC Computer Support placed these stickers on the bottom of mouses at Internet cafes to promote their services.
Do you know what to do in an emergency? Red Cross wanted to increase awareness for its CPR and First Aid classes and did so with a sticker that appeared to be an injured or sick man.
Calle Soccer promoted its brand by placing round soccer ball stickers on crosswalk signs.
The Mini Cabrio’s sunroof was promoted with stickers around things that opened or at least gave the impression of an open environment.
Stamina promoted its intimate lubricating gel with stickers that fit around trunk locks.
This manhole-covering sticker promoted water conservation.
Sweet Pete’s Bike Shop promoted its brand, bicycling safety, and awareness of bicyclers all in one fell swoop with this creative peel-off sticker.
Gold’s Gym promoted its weight-loss programs with a funny elevator sticker.